Project Brief
After integrating Pardot into their Salesforce workflow, Saratech wanted to begin utilizing Pardot's landing page capabilities to aid in their value-based marketing goals. Saratech's team wrote a variety of whitepapers on topics ranging from product development, computer-aided engineering, and product data management in effort to provide value to prospects who are seeking in-depth information on these topics.
My Role
I designed all the whitepaper downloads, built out a library of Pardot landing pages and designed graphic assets used to integrate these resources strategically throughout their website to support this value-based marketing campaign.
