AIM Mode International Expansion
I worked on the UI/UX production for the international expansion of AI Mode into UK, Germany and beyond. Our team designed high-fidelity, product accurate flows that were used for marketing assets in press kits and on Google's blog The Keyword. I also built out an international toolkit in Figma containing templates that were then sent out to various locales so they can build and promote similar marketing assets in their local languages as AI Mode became available worldwide.
Localization
Each feature needed to reflect the look and feel of how this product will launch in various languages. For the locations we did not have local translation support, I set up a international Figma asset library of product flows that were sent out to various countries so they could develop AI Mode marketing assets that were consistent with the first US launch wave.
Static Deliverables to Animated Assets
The product flows we built out are handed off to our amazing motion team for animations that are then sent out across various marketing channels to highlight feature capabilities.
